Video promotes industry as career path
(GWINNETT- METRO ATLANTA) October 9, 2013 – Gwinnett County Public Schools (GCPS) and Partnership Gwinnett, the community and economic development initiative, partnered on the development of a manufacturing-focused video to support the curriculum and to help inform students of career opportunities. Additional participating organizations in the development and production of the video included Biscardi Creative Media, Gwinnett County Public Schools Foundation, Heraeus, Hettich America, L.P., Hire Dynamics, Suniva, and WIKA Instrument, LP.
Titled M² + G = The Magic of Manufacturing in Gwinnett, the video directly supports GCPS’ efforts to inform students about the state’s new career pathways, and, in particular, the Manufacturing pathway. The school system’s Career and Technical Education track is sharing the video with upper elementary, middle, and high school students as an introduction to opportunities in this profession. In addition, the video will be used with students in a number of Career and Technical Education courses such as Foundations of Manufacturing and Material Handling, Robotics & Automated Systems, Production Enterprise, and a Manufacturing Internship.
“As a school district, we strive to help students graduate with the knowledge, skills, and expertise to succeed in college, work, and life in the 21st century,” says CEO/Superintendent J. Alvin Wilbanks. “That preparation includes helping students better understand the opportunities available to them in today’s global economy… opportunities that exist right here in Gwinnett County.”
Recognizing that a qualified workforce is an essential component to successfully recruiting and retaining companies to a community, Partnership Gwinnett’s Manufacturing Task Force initiated the development and production of the film, which premiered during the 2013 Gwinnett Movers & Makers Awards on March 28. Troels Adrian, Senior Project Manager for Advanced Manufacturing and Supply Chain Management focuses on building these sectors in the County.
“The task force realized the tremendous growth potential for manufacturing in Gwinnett and the need for a qualified workforce to support this development,” stated Adrian. “We designed this video to promote the transformation and resurgence of the industry, which we hope will in turn motivate a future workforce to consider a career in this exciting and rewarding field.”
The footage, shot at Heraeus, Hettich America, L.P., Suniva, and WIKA Instrument, LP, displays the range of diversity in Gwinnett’s manufacturing industry.
“We were honored to participate in this video and showcase the high-quality solar cells and modules we develop and manufacture in Norcross,” stated Greg Mihalik, Vice President of Operations for Suniva. “We believe educating the future workforce on why manufacturing offers great career opportunities is essential to the future of our company as well as to manufacturing leadership in the United States.”
Walter Biscardi, Jr., Founder of Biscardi Creative Media and Producer for the project, commented, “We are proud to have been a part of this project and hope students and parents are encouraged to look into the manufacturing industry and career pathways as a result of this video. It is a bonus that we were able to meet some incredible businesses who are bringing a whole new level of technology and growth to Gwinnett County.”
To learn more about the efforts of the award-winning Partnership Gwinnett initiative, please visit www.partnershipgwinnett.com.